Connecticut Agency Mintz + Hoke a 40-Year Member
AVON, Conn. - June 15, 2013 - As Worldwide Partners, Inc., the world’s oldest and largest owner-operated ad agency network, celebrated its 75th year in business, Connecticut-based integrated marketing communications firm Mintz + Hoke marked its 40th year as a member with a special honor: “Perfect Partner.”
Worldwide Partners was founded in 1938 as the American Advertising Network by five agencies in the Western United States as a means for owner-operated agencies to share best practices, business intelligence and joint clients. Mintz + Hoke joined in 1973.
Nominated as a Perfect Partner by other agencies in the network, Mintz + Hoke received the surprise award at a 75th Anniversary celebration which concluded the organization’s World Meeting, May 4-8, in Zurich, Switzerland.
Mary Farrell, Mintz + Hoke’s chief corporate officer and secretary-treasurer of Worldwide Partners, commented, “The Perfect Partner award is special to us because it means we’ve made a difference for our Partners and their agencies. Our founders attributed their success in the early years to help members gave them. So it’s great to pay that back.”
Since its formation 75 years ago, Worldwide Partners has grown to include 85 partner agencies in 51 countries with $3.4 billion in billings and has become the world’s largest network of independent agencies as well as the 9th largest full-service agency network, public or private. Worldwide Partners is headquartered in Denver, Colorado.
About Worldwide Partners
Worldwide Partners’ agencies own the organization as equal shareholders, making the network unique in the world of marketing and advertising. Through Worldwide Partners, agencies share their local, regional and cultural knowledge and market access, provide each other with services and resources, share industry expertise, and collaborate with each other to help their agencies and clients compete and succeed. www.worldwidepartners.com/75/home
About Mintz + Hoke
Mintz + Hoke is an integrated, full-service communications firm offering strategic planning, advertising, public relations, interactive, media planning and buying, and direct marketing services. Mintz + Hoke Media Only is an independent service devoted to media planning and buying. Mintz + Hoke’s mission is to Make every contact with your brand worth MORE. Clients include Aetna, Legrand Wiremold, DRS Technologies, HSB, Mohegan Sun, CTfastrak and Quinnipiac University. Mintz + Hoke is a shareholder of Denver-based Worldwide Partners Inc., the world’s largest alliance of independent agencies serving clients around the globe. For more information, visit www.mintz-hoke.com.
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